From Zero to hero?

By Phil Harvey
September 2023
Zero compromise graphic

Hot on the heels of its Zero|90 product launch, Liniar is celebrating a nomination in the G23 Awards.

Liniar has been recognised in the Promotional Campaign of the Year category, following the launch of its sustainable window and door system.
With ambitions to shake up the market, Liniar wanted to bring Zero|90 to life with an identity that would turn industry heads and stir up sustainability conversations.
That’s where we came in. Drawing from our growing manufacturing and distribution sector expertise, we worked with Liniar's in-house marketing team to shape the messaging strategy and tone of voice, and delivered creative support for their promotional materials and event assets. The resulting brand toolkit became a platform from which Liniar could elevate their promotional activity for Zero|90 beyond the public launch, and into a sustained campaign.
The G23 Awards is a hotly anticipated date in the glass and glazing industry calendar, and we'll be rooting for Liniar when the winner is announced in November.
Watch this space for a case study…

Liniar product launch